Click Here For Full Article

So many companies accept mediocrity because they don’t understand sales. The sales process in many SME’s (and surprisingly in a lot of larger companies who have access to established training budgets) are characterised by salesmen who don’t have a clear process for generating a sale. They too often start with a demonstration of product’s FAB’s (Features Advantages & Benefits), or a presentation, rather than finding out the clients real “pain” or “need”.

I have developed a one day workshop that, following an in depth review of your concerns and improvement outcomes, is tailored to your specific needs and industry sector, and consists of 3 key sessions: